In addition to this direct benefit, there are also numerous studies that clearly show that users do not want slow websites. Desktop pages were already rated according to their page speed beforehand. Since July 2018, the loading speed of mobile websites has also been a ranking factor for Google searches. Alternatively, you can also use values for the display of the first, meaningful content (“first contentful paint” in Nerdspeak) which you can see when you click here Why is the page speed important? The measured values from above refer to the complete loading of the website (so-called onload event). The average page speed on the mobile phone is significantly slower than on the desktop: with a good 2 seconds, websites load almost twice as long on the mobile phone. It’s very important here that the loading speed is improved. With 2.35 seconds, well above the average. The average loading time is around one second. Websites on the desktop load on average faster than on the mobile phone. A large user panel provides loading times for more than 10 million pages – for desktop as well as for mobile phones, worldwide. The following values refer to real user data. For the desktop, for example, the maximum loading time of the website may not exceed 0.65 seconds in order to be among the top 30% of all websites. From them it is easy to determine which maximum page speed is necessary in order to be in the top X percent of all websites. We have divided the loading speeds of all websites into so-called percentiles. For the domain we use the Page Speed values from for the desktop comparison and for the mobile comparison.
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